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LEAD THE GROWTH OF THE ATTENTION ECONOMY IN CANADA

MAY 15 & 16 2018 • TORONTO • DISTRICT 28

Connect with Canada’s Top Marketers, Agencies,
Influencer Networks & Creators 

A Marketplace for Professionals Who Build Loyal Followers & Customers

Agencies & Brands

Master the art of deepening your relationship with your customers while delivering bottom line results

Influencer Networks

Feature your influencers and your approach to delivering best of breed influencer marketing campaigns

Creators

Generate revenue by connecting with marketers & agencies looking for professional storytellers and digital audience creators.

Enablers

Connect with the key companies and initiatives at the forefront of the Canadian digital media & marketing industries

Put Yourself in The Mix 

Founding Members

Look Who Came

Canada's Top Brands, Agencies & Influencer Networks

The Program

All
Networking Bistro
Studio 1
Studio 3
8:00 am - 9:00 am

Breakfast & Registration

Setting the Stage

Find out who’s in the room, why they have come and the opportunities available for networking and learning throughout the day.
Mark Greenspan, Founder of influenceTHIS

The Whole Digital Enchilada

Hear from Grant Gittlin, MediaLink’s CXO and Advertising Age’s Top 40 under 40, and Dana Anderson, CMO of MediaLink and former CMO of Mondelēz International as they gives you a...
Read More
Dana Anderson, CMO at MediaLink & Former CMO Mondelēz International
Grant Gittlin, CXO at MediaLink

The State of the Influencer Economy

Tubular Labs is the only company that tracks all video content cross-platform, globally. It tracks over 6 million online creators and analyzes over 2.5 billion videos and the viewing habits...
Read More
Allison Stern, Co-Founder and CMO of Tubular Labs
10:15 am-10:45 am

Networking Break

How to use Influencer Marketing to market your Entertainment Properties

Hear from Lauren Jacob, Social Media Director at Focus Features to find out to use influencer marketing to promote great content. 
Lauren Jacob, Social Media Director at Focus Features

Influencing brand Canada at home and abroad

Destination Canada wanted to get Canadian millennials travelling in Canada. To accomplish this, Bell Media & Much Digital Studios put together a groundbreaking influencer program involving 50+ influencers, a bilingual...
Read More
Catherine Halliday, Group Manager, Brand Partnerships at Bell Media

An Audience-Led Approach to Content Development

Stitch Media is an award-winning digital media production company specializing in interactive multi-platform content. Stitch is recognized for interactive storytelling using innovative technology, program enhancements and cutting-edge game design that...
Read More
Evan Jones, Founder of Stitch Media

Face-to-Face Meetings

This isn’t just a conference, it’s also a marketplace. Through our online tool, sign up for 15 minute pre-booked face-to-face meetings with brands, agencies, influencer networks, or anybody attending the...
Read More
Vanessa Mosakos, Marketing Director, Communications, Canada at Sephora
Jennifer Knox, Senior Marketing & PR Manager at Etsy
Andrew Rapsey Marketing Director, Cereal at General Mills Canada
Lauren Jacob, Social Media Director at Focus Features
Heidi Chiu, Brand Manager at Mars Canada
Autumn Hachey, Content Marketing Manager at Leon’s Furniture
Bryan Kingston, Digital Marketing Manager at Hasbro Canada
Heather Loosemore, Sr. Director Marketing Communications at Walmart Canada

The Launch of SlimCut Social

Fresh to the market comes SlimCut Social a branded content distribution platform that optimizes for engagement. Hear from Damien Veran, President of SlimCut Media on how this platform is a...
Read More
Damien Veran, President at SlimCut Media Inc.

ROI: Return on Influence

Studio71 is the global media company for creators. They are the fastest growing digital network, with 6-billion monthly views and the most engaged audiences anywhere. Hear from Jordan Bortolotti, Executive...
Read More
Jordan Bortolotti, Executive Vice President, Canada at Studio71

What does a next generation content company look like ?

Gain a better understanding of the options available to you for building a profitable Canadian digital content studio that can work both within and without of the  Canadian broadcast system.
Jeff Anders, Founder & CEO at The Mark
Kaaren Whitney-Vernon, Founder and CEO of shift2
Ana Serrano, Chief Digital Officer of the CFC and Founder of CFC Media Lab
Steve Hulford, CEO, Interesting Sh*t
Carlos Pachero, VP Audience Development Boat Rocker Media
11:50 am -1:00 pm

Networking Lunch

Face-to-Face Meetings

This isn’t just a conference, it’s also a marketplace. Through our online tool, sign up for 15 minute pre-booked face-to-face meetings with brands, agencies, influencer networks, or anybody attending the...
Read More
Grant Gittlin, CXO at MediaLink
Kelly Flemming, Director of Marketing at Kraft Heinz Canada
Elie Prudhomme, Director at Goji – A Quebecor Media Company
Ariel Vinizki, Vice President, Account Director at BBDO
Matt Di Paola, Partner, Innovation at SID LEE
Jodi Peacock, Head of MediaCom Beyond Advertising Canada
Dawn Bellini, Director of Marketing & Public Relations at Hugo Boss Canada
Christine Cruz Clarke, Marketing Director at Mars Canada

Moneyball for Business – FutureProofing Your Organization

Digital change is happening rapidly but do your people have the right stuff to get you through it successfully? Hear from Andrew Levison, Founder of Above + Beyond Management Consulting...
Read More
Andrew Levison, Founder & Partner at Above + Beyond

Tricks of the Trade – The Creator’s Perspective

Being a creator is no easy feat. Get an inside look on what it take to engage an audience on through compelling storytelling across multiple platforms on a 24/7 basis....
Read More
@TheDanocracy, Creator
@amandamuse, Creator
@joeykidney, Creator
Todd Shapiro, Host of the Todd Shapiro Show
Frédérique Rioux, President and Host of Millenya
Jon Taylor Executive Director at Global Online Video Association
Jon Taylor, Executive Director at Global Online Video Association

Road Mapping Your Brand’s Story in a Complex Multi-Channel Universe

Influencer marketing isn’t just about finding the right celebrities to align with your brand, it’s about engaging customer segments through storytelling & creative initiatives that leverage digital platforms and deepen...
Read More
Ashley Riske, Director, Integrated Marketing, Canada at Kin Community
Lynn Chambers, Senior Director, Branded Entertainment and Experience, Client Marketing at CORUS

Case Study: Turning Audiences into Influencers to Drive Rapid Growth

A behind the scenes look into scaling audience for a breakthrough Barcelona filmmaker with cutting edge global content. This case-study presentation will cover the community strategy, influencer and media approach,...
Read More
Eli Singer, CEO of NearNow

Amplify Yourself !

It’s one thing to create great creative and another to build an audience for it. Each of the main social networks has their own inherent audience and characteristics. Shift your mindset from thinking...
Read More
Melissa Hwang, Client Solutions Manager at Facebook
Rachel David, Owner at Hashtag Communications
Michael Halminen, Creative Lead at Google Canada
Michelle Slater, Head of Business Marketing at Twitter
Peter Reitano, CEO at Abacus

Unlocking the Power of Micro-Influencers

Creators with a small yet loyal social following can have a big impact. Strategically, there’s a time and place to unleash the power of micro-influencers. We’ll explore the when, why...
Read More
Jaime Lipowitz, Director of Influencer Marketing at Profluence (a division of Ideon Media)
Luke Southern, Group Strategy Director (L’Équipe L’Oréal), MEC Canada

Influencer Marketing in Quebec

Goji is a cutting-edge ensemble of skills from Québecor Groupe Média to help creators maximize their impact, presence and visibility. These skills include the development of their audience, monetization, distribution...
Read More
Elie Prudhomme, Director at Goji – A Quebecor Media Company

Fan Engagement and The Bachelorette Canada

What’s in a rose ? Find out how one of Canada’s top digital content & social media companies designed and executed a winning fan engagement strategy for the Bachelorette Canada.
Deb Day, CEO & Chief Strategist of Innovate By Day
3:00 pm - 3:30 pm

Networking Break

Your Brain on Influencer

In order to better understand what drives consumer decision making, emotion, underlying belief and unconscious attitude must be more deeply explored. Brainsights, a Toronto-based, global company, does just that. Their mission...
Read More
Kevin Keane, Co-founder and Ceo of Brainsights

Know Thy Customer

MotivIndex is the only consumer research company in the world capable of big data ethnographic research. Their methodology puts into practice, the last 30 years of behavioural economics and social...
Read More
Jason Partridge, Co-Founder and President of MotivIndex
Ujwal Arkalgud, Co-Founder & CEO of Motivindex

Creators, Printers and a Winning Methodology

How do you take a product like a printer and showcase how and why it is supremely beneficial to your life?  Hear from David UK, CEO of Cue Digital Media as...
Read More
David U.K., CEO at Cue Digital Media

From a Spare Room to a Global Digital Media Empire

Working from his mums spare room in south west London, in two short years, Jamie Bolding built the 5th most viewed media property in the world. With 10 channels that live...
Read More
Jamie Bolding, Founder & CEO at Jungle Creations
Jim Louderback, Editorial Director at Vidcon, Tech and Media Strategist at Social Starts
4:30 pm-6:00 pm

Closing Networking Reception

8:00 am - 9:00 am

Breakfast & Registration

Face-to-Face Meetings

This isn’t just a conference, it’s also a marketplace. Through our online tool, sign up for 15 minute pre-booked face-to-face meetings with brands, agencies, influencer networks, or anybody attending the...
Read More
Vanessa Mosakos, Marketing Director, Communications, Canada at Sephora
Jennifer Knox, Senior Marketing & PR Manager at Etsy
Andrew Rapsey Marketing Director, Cereal at General Mills Canada
Lauren Jacob, Social Media Director at Focus Features
Heidi Chiu, Brand Manager at Mars Canada
Autumn Hachey, Content Marketing Manager at Leon’s Furniture
Bryan Kingston, Digital Marketing Manager at Hasbro Canada
Heather Loosemore, Sr. Director Marketing Communications at Walmart Canada
11:50 am -1:00 pm

Networking Lunch

Face-to-Face Meetings

This isn’t just a conference, it’s also a marketplace. Through our online tool, sign up for 15 minute pre-booked face-to-face meetings with brands, agencies, influencer networks, or anybody attending the...
Read More
Grant Gittlin, CXO at MediaLink
Kelly Flemming, Director of Marketing at Kraft Heinz Canada
Elie Prudhomme, Director at Goji – A Quebecor Media Company
Ariel Vinizki, Vice President, Account Director at BBDO
Matt Di Paola, Partner, Innovation at SID LEE
Jodi Peacock, Head of MediaCom Beyond Advertising Canada
Dawn Bellini, Director of Marketing & Public Relations at Hugo Boss Canada
Christine Cruz Clarke, Marketing Director at Mars Canada
4:30 pm-6:00 pm

Closing Networking Reception

8:00 am - 9:00 am

Breakfast & Registration

Setting the Stage

Find out who’s in the room, why they have come and the opportunities available for networking and learning throughout the day.
Mark Greenspan, Founder of influenceTHIS

The Whole Digital Enchilada

Hear from Grant Gittlin, MediaLink’s CXO and Advertising Age’s Top 40 under 40, and Dana Anderson, CMO of MediaLink and former CMO of Mondelēz International as they gives you a...
Read More
Dana Anderson, CMO at MediaLink & Former CMO Mondelēz International
Grant Gittlin, CXO at MediaLink

The State of the Influencer Economy

Tubular Labs is the only company that tracks all video content cross-platform, globally. It tracks over 6 million online creators and analyzes over 2.5 billion videos and the viewing habits...
Read More
Allison Stern, Co-Founder and CMO of Tubular Labs
10:15 am-10:45 am

Networking Break

Influencing brand Canada at home and abroad

Destination Canada wanted to get Canadian millennials travelling in Canada. To accomplish this, Bell Media & Much Digital Studios put together a groundbreaking influencer program involving 50+ influencers, a bilingual...
Read More
Catherine Halliday, Group Manager, Brand Partnerships at Bell Media

The Launch of SlimCut Social

Fresh to the market comes SlimCut Social a branded content distribution platform that optimizes for engagement. Hear from Damien Veran, President of SlimCut Media on how this platform is a...
Read More
Damien Veran, President at SlimCut Media Inc.

ROI: Return on Influence

Studio71 is the global media company for creators. They are the fastest growing digital network, with 6-billion monthly views and the most engaged audiences anywhere. Hear from Jordan Bortolotti, Executive...
Read More
Jordan Bortolotti, Executive Vice President, Canada at Studio71
11:50 am -1:00 pm

Networking Lunch

Tricks of the Trade – The Creator’s Perspective

Being a creator is no easy feat. Get an inside look on what it take to engage an audience on through compelling storytelling across multiple platforms on a 24/7 basis....
Read More
@TheDanocracy, Creator
@amandamuse, Creator
@joeykidney, Creator
Todd Shapiro, Host of the Todd Shapiro Show
Frédérique Rioux, President and Host of Millenya
Jon Taylor Executive Director at Global Online Video Association
Jon Taylor, Executive Director at Global Online Video Association

Road Mapping Your Brand’s Story in a Complex Multi-Channel Universe

Influencer marketing isn’t just about finding the right celebrities to align with your brand, it’s about engaging customer segments through storytelling & creative initiatives that leverage digital platforms and deepen...
Read More
Ashley Riske, Director, Integrated Marketing, Canada at Kin Community
Lynn Chambers, Senior Director, Branded Entertainment and Experience, Client Marketing at CORUS

Unlocking the Power of Micro-Influencers

Creators with a small yet loyal social following can have a big impact. Strategically, there’s a time and place to unleash the power of micro-influencers. We’ll explore the when, why...
Read More
Jaime Lipowitz, Director of Influencer Marketing at Profluence (a division of Ideon Media)
Luke Southern, Group Strategy Director (L’Équipe L’Oréal), MEC Canada

Influencer Marketing in Quebec

Goji is a cutting-edge ensemble of skills from Québecor Groupe Média to help creators maximize their impact, presence and visibility. These skills include the development of their audience, monetization, distribution...
Read More
Elie Prudhomme, Director at Goji – A Quebecor Media Company
3:00 pm - 3:30 pm

Networking Break

Creators, Printers and a Winning Methodology

How do you take a product like a printer and showcase how and why it is supremely beneficial to your life?  Hear from David UK, CEO of Cue Digital Media as...
Read More
David U.K., CEO at Cue Digital Media

From a Spare Room to a Global Digital Media Empire

Working from his mums spare room in south west London, in two short years, Jamie Bolding built the 5th most viewed media property in the world. With 10 channels that live...
Read More
Jamie Bolding, Founder & CEO at Jungle Creations
Jim Louderback, Editorial Director at Vidcon, Tech and Media Strategist at Social Starts
4:30 pm-6:00 pm

Closing Networking Reception

8:00 am - 9:00 am

Breakfast & Registration

How to use Influencer Marketing to market your Entertainment Properties

Hear from Lauren Jacob, Social Media Director at Focus Features to find out to use influencer marketing to promote great content. 
Lauren Jacob, Social Media Director at Focus Features

An Audience-Led Approach to Content Development

Stitch Media is an award-winning digital media production company specializing in interactive multi-platform content. Stitch is recognized for interactive storytelling using innovative technology, program enhancements and cutting-edge game design that...
Read More
Evan Jones, Founder of Stitch Media

What does a next generation content company look like ?

Gain a better understanding of the options available to you for building a profitable Canadian digital content studio that can work both within and without of the  Canadian broadcast system.
Jeff Anders, Founder & CEO at The Mark
Kaaren Whitney-Vernon, Founder and CEO of shift2
Ana Serrano, Chief Digital Officer of the CFC and Founder of CFC Media Lab
Steve Hulford, CEO, Interesting Sh*t
Carlos Pachero, VP Audience Development Boat Rocker Media
11:50 am -1:00 pm

Networking Lunch

Moneyball for Business – FutureProofing Your Organization

Digital change is happening rapidly but do your people have the right stuff to get you through it successfully? Hear from Andrew Levison, Founder of Above + Beyond Management Consulting...
Read More
Andrew Levison, Founder & Partner at Above + Beyond

Case Study: Turning Audiences into Influencers to Drive Rapid Growth

A behind the scenes look into scaling audience for a breakthrough Barcelona filmmaker with cutting edge global content. This case-study presentation will cover the community strategy, influencer and media approach,...
Read More
Eli Singer, CEO of NearNow

Amplify Yourself !

It’s one thing to create great creative and another to build an audience for it. Each of the main social networks has their own inherent audience and characteristics. Shift your mindset from thinking...
Read More
Melissa Hwang, Client Solutions Manager at Facebook
Rachel David, Owner at Hashtag Communications
Michael Halminen, Creative Lead at Google Canada
Michelle Slater, Head of Business Marketing at Twitter
Peter Reitano, CEO at Abacus

Fan Engagement and The Bachelorette Canada

What’s in a rose ? Find out how one of Canada’s top digital content & social media companies designed and executed a winning fan engagement strategy for the Bachelorette Canada.
Deb Day, CEO & Chief Strategist of Innovate By Day

Your Brain on Influencer

In order to better understand what drives consumer decision making, emotion, underlying belief and unconscious attitude must be more deeply explored. Brainsights, a Toronto-based, global company, does just that. Their mission...
Read More
Kevin Keane, Co-founder and Ceo of Brainsights

Know Thy Customer

MotivIndex is the only consumer research company in the world capable of big data ethnographic research. Their methodology puts into practice, the last 30 years of behavioural economics and social...
Read More
Jason Partridge, Co-Founder and President of MotivIndex
Ujwal Arkalgud, Co-Founder & CEO of Motivindex
4:30 pm-6:00 pm

Closing Networking Reception

Location

District 28, Studios
28 Logan Ave • Toronto • ON • M4M 2M8

Supporting Partners

Community Partners

oh by the way, want an epic guide to content marketing ?