Contests, Challenges & Giveaways
This category recognizes the influencer marketing campaigns that involve creators and/or consumers taking on a challenge or submitting for a contest.
Integrated Influencer Campaigns
This category recognizes the influencer marketing campaigns that combine multiple award categories, or where a creator is integrated in channels outside the digital space.
Experiential & Special Events
This category recognizes live events that involve creators and brand integrations.
Branded Video Content
This category recognizes the influencer marketing campaigns that involve the creation of original video content through a collaboration between a brand & creator.
Branded Image Content
This category recognizes the influencer marketing campaigns that involve the creation of original photographic content through a collaboration between a brand a creator.
Brand Ambassador Programs
This category recognizes the influencer marketing programs where creators represent a brand.